One certainty in all this cloud confusion: the fight is on

June 16, 2014 Off By David
Object Storage

Grazed from GigaOM. Author: Barb Darrow.

We’re at an interesting juncture in the cloud computing era. Amazon Web Services, which has had public cloud pretty much to itself since it launched the category in 2006, now faces an array of contenders. Yes they’re late to the party so yes they’re (much) smaller. But yes many have credible offerings, especially for companies that are bigger and older than startups and have at least a grasp of their workload size and variability.

And that means we’ll see more of this kind of thing – VMware’s response to the Amazon TCO calculator. (TCO stands for total cost of ownership.) One of VMware’s points is that Amazon’s basis for comparison is skewed against companies with on-premises deployment. Then it trots out its own TCO comparison showing (spoiler alert) that it costs less to run 100 virtual machines for 4 years in a VMware shop than with AWS…

This spat comes a few weeks after Amazon launched a console to help VMware admins manage workloads in Amazon’s cloud; VMware responded with a blog post warning customers not to lock themselves into Amazon’s cloud. For the record, VMware is backing its vCloud Hybrid Services as an enterprise-friendly “hybrid” alternative to Amazon’s public cloud…

Read more from the source @ http://gigaom.com/2014/06/15/one-certainty-in-cloud-the-fight-is-on/