Marketo Files For $75M IPO To Grow SaaS Marketing Platform

April 6, 2013 Off By David
Object Storage
Grazed from TechCrunch.  Author: Alex Williams.

Marketo, a marketing software platform, has announced its plans to file a $75 million IPO to further expand and build out its marketing software platform.  Marketo will trade under “MKTO” on the Nasdaq exchange. Goldman, Sachs & Co. and Credit Suisse are listed as leading the offering.  Marketo has raised $108 million. In November 2011, the company raised $50 million in a round led by Battery Ventures.

In its SEC filing, Marketo states it generated revenue of $14 million in 2010, $32.4 million in 2011 and $58.4 million in 2012. The company had net losses of $11.8 million, $22.6 million and $34.4 million, respectively, between 2010-2012. As of December 31, 2012, the company an accumulated deficit of $82.2 million…


Marketo says it has 2,000 customers in business services, consumer, financial services, healthcare, manufacturing, media, technology and telecommunications. It markets and sells products directly and through a network of distribution partners…

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