Forget Price. The Real Cloud War Is About Features

May 28, 2014 Off By David

Grazed from Forbes. Author: Mike Kavis.

Amazon Web Services (AWS), Google, and Microsoft have been consistently dropping their prices in the battle to become the low cost provider of compute, network, and storage cloud services. You can bet that if one of them drops their price, the other two will announce price reductions within days. The reality is that the consumption of these core cloud services has become commoditized. The real differentiator is the features that provide agility to developers. IaaS (Infrastructure as a Service) public cloud providers are in a war to create the best platform for developers to quickly build and launch applications. There are two key categories of features that they are focusing on to win the hearts and minds of enterprises: hybrid clouds and PaaS (Platform as a Service) capabilities.

Building the bridge between public and private clouds

For startups and small or midsized companies, public clouds are a no brainer. These companies don’t have large investments in data centers or the people needed to run them. SMBs also have more limited IT budgets. Enterprises, on the other hand, have complex heterogeneous environments with years of legacy, tons of existing infrastructure, and cultures that are used to owning and controlling infrastructure…

In order to get a foot in the door of large enterprises, public cloud service providers are implementing new services that allow enterprises to build hybrid clouds…

Read more from the source @ http://www.forbes.com/sites/mikekavis/2014/05/28/forget-price-the-real-cloud-war-is-about-features/

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