Cloud Computing: Salesforce Buys Enterprise Business Intelligence And Analytics Startup EdgeSpring
June 8, 2013
Grazed from TechCrunch. Author: Leena Rao.
Salesforce is on a bit of an acquisition spree this week. After purchasing marketing software company ExactTarget for $2.5 billion, the sales SaaS giant has announced the purchase of EdgeSpring, an enterprise business intelligence and analytics startup.
Though financial terms of the deal were not disclosed, this is likely a smaller acquisition for Salesforce. EdgeSpring just came out of stealth last month, raising $11 million in Series A funding from Kleiner Perkins Caufield & Byers and Lightspeed Ventures. The EdgeSpring platform accelerates the building of analytics applications that parse business intelligence data like sales, financials and more…
The company wants to allow businesses to derive insights from data of any size or structure. EdgeSpring says it enables applications to answer first and second order questions across structured and semi-structured data. CEO and co-founder Vijay Chakravarthy, who previously worked at Salesforce, explained in May that part of EdgeSpring’s secret sauce is in its patent-pending technology. The core of the platform is built around EdgeMart, a powerful data store, and the Lens Framework, a dynamic visualization engine…
Read more from the source @ http://techcrunch.com/2013/06/07/after-picking-up-exacttarget-salesforce-buys-enterprise-business-intelligence-and-analytics-startup-edgespring/