Cloud Computing: CRM Failure – The Dirty Secret That’s Holding You Back
Grazed from Linkedin. Author: Tony Hughes.
In my last corporate role, I ran the Australian region for one of world’s biggest CRM software companies. It was my final role in a twenty-five year career working in the technology sector. Everywhere I worked I was always a ‘true believer’ in what I was selling – you have to be, to be successful. But now, with two years under my belt on the outside of the corporate world as a management consultant, I’ve got a different perspective.
I’m seeing a common theme working with clients … CRM is a dirty word. That’s because CRM failure rates are high – as bad, if not worse, than that of ERP back in the Y2K stampede. It’s also because sales people tend not to embrace the technology (regarding it as an overhead that doesn’t directly help them sell) and management doesn’t trust the reports it generates…


EXIN, the global independent certification institute for ICT professionals, has signed an agreement with HP to develop a certification program for OpenStack™, the open source cloud operating system that is already used by many organizations worldwide, with support from HP. HP will be first to offer the opportunity to gain certification through the training course, which will be based upon the established HP OpenStack course.