Another Cloud Computing IPO That’ll Price Big
The hot IPO this week is — what else — another cloud computing-type company, ExactTarget, looking to price 8.5 million shares from $15-$17 tonight (Wednesday), for trading tomorrow.
It will certainly price above that, and open in the $20s, if recent history with cloud computing companies hold.
I’ve used "cloud computing" as a generic term, but companies like ExactTarget are really about interactive marketing, specifically cross-channel interactive marketing…

