What’s Next For The Cloud? The Intercloud

October 8, 2013 Off By David

Grazed from Forbes. Author: Joe Weinman.

Cloud computing products and services from Amazon, Google, Microsoft, and Rackspace as well as companies ranging from AT&T to Zuora are clearly gaining traction, growing at a 36% CAGR, according to one recent forecast. As cloud computing becomes pervasive, customers will need to determine how various cloud components from various companies will work together to meet business objectives.

The IEEE—”the world’s largest professional association for the advancement of technology,” and the one that standardized Ethernet (IEEE 802.3) and Wi-Fi (IEEE 802.11)—has brought together industry and academia to help develop Intercloud standards as part of its Cloud Computing Initiative and today announced an effort intended to test those standards under real-world conditions.(Disclosure: I am the chairman of the IEEE Intercloud Testbed executive committee)…

The cloud computing market is evolving rapidly. Every day seems to bring price cuts, new features, broadened portfolios, new entrants, new rounds of funding and IPOs, enhanced reliability, better management capabilities, or new partnerships. But beyond new service providers and enhanced feature sets, the industry is also evolving as other niches of a robust ecosystem become fleshed out. By way of analogy, the airline industry, broadly speaking, comprises more than just airlines; it includes travel agents, air travel web sites, charter operators, travel insurers, food and fuel service companies, tour operators that bundle and/or white label carriers, airport concessions, and so forth. Perhaps more subtly, even if none of those third parties existed, airlines would still want or need to be able to codeshare, coordinate air traffic to minimize fuel costs and collisions, and efficiently transfer passengers and cargo to each other. The cloud computing industry is not much different…

Read more from the source @ http://www.forbes.com/sites/joeweinman/2013/10/08/whats-next-for-the-cloud-the-intercloud-2/