Tips on Using the Cloud for Mobile, Social, and Games

Grazed from RightScale.  Author: Lee Schlesinger.

"IaaS is the most appropriate infrastructure solution for social games, web-based games, mobile applications — any applications or products that can have a short lifespan — because you don’t need to worry about the upfront infrastructure costs of hosting applications or back-end infrastructure. You’re able to use what’s appropriate for you at the time, iterate quickly, and if your game isn’t a success, you can easily scrap what’s been done."

So says Ronnie Regev, an enterprise product manager at RightScale. Before he joined RightScale, Regev spent nine years at Ubisoft, where he was senior manager of online game operations and architecture at the prominent gaming company. He shared some of the lessons he learned about using the cloud for mobile, social, and games at the recent RightScale Compute conference…

Regev stressed the importance of focusing on business objectives. The finance team can be your best friend, he said. You need to know what both your financial objectives are and your costs are. Regev said he spent a lot of time with people in finance trying to understand what they were looking for and teaching them about cloud costs and how they differ from, say, amortizing the cost of traditional data center hardware over three years. Finance knows the difference between capital and operational expenses, but maybe not how to budget for that over the lifecycle of a game. Helping finance understand the new cloud model ahead of time can make your life easier…

Read more from the source @ http://blog.rightscale.com/cloud-management-best-practices/tips-using-cloud-mobile-social-and-games