Salesforce Eyes Europe: To Invest $100M in Cloud Start-ups
October 14, 2015
Grazed from Zacks. Author: Editorial Staff.
Investments in start-ups have always been one of the key growth strategies of salesforce.com, Inc. (CRM – Analyst Report). In this regard, the company’s investment arm, Salesforce Ventures, recently announced its decision to invest $100 million specifically in European start-ups.
Over the past few years, Salesforce has invested in several start-ups, be it through acquisitions or partnerships. However, these were mainly focused on the U.S. According to a report by Tech Crunch, since 2009, Salesforce Ventures has invested about $500 million in over 150 enterprise start-ups. However, only 17 of these were based in Europe, while the rest were from the U.S…
Some notable European start-ups that made it to the list are CartoDB, CloudSense, Cloud9 IDE, NewVoiceMedia, Qubit, Universal Avenue and YOUR SL. With its recent decision to invest in European start-ups, Salesforce Ventures plans to fuel cloud innovation and gain customers in the region. The company also stated that it has already made five investments out of the newly allocated fund, to be announced over the next couple of months…
See more at: http://www.zacks.com/stock/news/193600/salesforce-eyes-europe-to-invest-100m-in-cloud-startups#sthash.0uXPPCqS.dpuf