Salesforce.com Signs Definitive Agreement to Acquire Model Metrics

November 15, 2011 Off By David
Object Storage
Grazed from MarketWatch.  Author: PR Announcement.

Salesforce.com, the enterprise cloud computing company ( http://www.salesforce.com/cloudcomputing/ ), today announced it has entered into a definitive agreement to acquire Model Metrics, a mobile and social cloud consulting services company. With Model Metrics, salesforce.com will add mobile and social expertise, allowing the company to further transform customers and empower its global partner ecosystem. The transaction is expected to close in salesforce.com’s fiscal fourth quarter ending Jan. 31, 2012, subject to customary closing conditions…

 

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"We are thrilled with the incredible response from customers and partners to the social enterprise vision," said George Hu, COO, salesforce.com. "The addition of Model Metrics’ mobile and social expertise will accelerate salesforce.com’s ability to lead the shift to the social enterprise and empower partners to develop their social enterprise practice."

"Our core services strategy has always been to create a thriving partner ecosystem, and this acquisition enables us to double down on that strategy in the world of the social enterprise," said Maria Martinez, EVP Customers for Life, salesforce.com. "With Model Metrics, our strategic services team will have more of the mobile and social capabilities required to enable and accelerate the success of our partner ecosystem."

"Salesforce.com and Model Metrics share a vision for the social enterprise," said, Adam Caplan, founder and CEO, Model Metrics. "By joining salesforce.com, we can help more companies unlock the value of cloud computing with disruptive mobile and social technologies."

Founded in 2003, Model Metrics pioneered the business process and technology alignment required to help companies accelerate their adoption of cloud computing. The company quickly recognized the importance mobile and social technologies would play in the future of enterprise cloud computing and began to focus on strategic app development and deployment. As a result, the Model Metrics team has led some of the largest mobile and social cloud deployments and created a mobility practice that delivers enterprise apps with a user experience that customers love.

Today, Model Metrics has more than 500 customers, including Blue Shield of California, Heidrick & Struggles, and Standard Register. With its focus on disruptive mobile technology, Model Metrics has completed more than 1,000 Salesforce deployments for companies of all sizes, including some of the Fortune 100.

Salesforce.com Accelerates the Shift to the Social Enterprise

Salesforce.com has shown customers a vision for how they can become a social enterprise by leveraging social, mobile and open cloud technologies. The Model Metrics team will join salesforce.com’s strategic services organization where they will focus on developing and sharing best practices with partners to accelerate social enterprise success. Now, the salesforce.com partner ecosystem will be able to leverage Model Metrics’ expertise in mobile and social design conception, user experience, business process alignment, and frameworks for building employee and customer facing apps.

Details Regarding the Proposed Acquisition

The transaction is expected to close in mid-Q4, subject to customary closing conditions. The transaction is not expected to have a material impact on either revenue or EPS for Q4 or FY12.