Out of beta, into the fire: Can HP Cloud compete?
December 5, 2012
Grazed from InfoWorld. Author: Eric Knorr.
HP has announced the general availability of HP Cloud Compute, its flagship IaaS offering, first launched in public beta seven months ago. At the same time, HP unveiled beta versions of HP Block Storage and HP Cloud Application Platform as a Service, the latter based on VMware’s Cloud Foundry Open PaaS Project.
The key question is whether any new IaaS player can put a dent in AWS’ (Amazon Web Service’s) huge market share, which gives it vast economies of scale. It also takes years and all sorts of deals to collect the range of products and services offered by AWS, from maximum VM configurability to NoSQL databases to Hadoop/MapReduce services to virtual private cloud capability and a vast software marketplace…
HP’s differentiation from the start has been a relentless focus on enterprise customers — as opposed to AWS’ passive come-one, come-all marketing — with an accent on "converged" or "hybrid" offerings that bridge the private and public cloud. Biri Singh, vice president and general manager of HP Converged Cloud and Cloud Services, told InfoWorld that the general availability of HP Cloud Compute "now allows enterprises to start pulling together…very robust workloads in full production lifecycles" on HP’s IaaS cloud. Singh added a rallying cry: "We think the way we differentiate and win is ultimately focusing on enterprise cloud production workloads that are backed with service quality, a deep aggressive view on SLA, and a deep view on customer service."…
Read more from the source @ http://www.infoworld.com/t/cloud-computing/out-of-beta-the-fire-can-hp-cloud-compete-208499