Microsoft hits out at Google Apps in next round of cloud fight
August 5, 2013
Grazed from CloudPro. Author: Jane McCallion.
Microsoft has fired up its anti-Google campaign again, this time taking aim at the search giant’s document creation and collaboration Software-as-a-Service (SaaS) offering, Google Docs. In a new advert, Microsoft urges customers – both potential and actual – not to “gamble with Google Docs”, claiming the service is unable to conserve formatting from Office documents.
Google Docs is presented as a disreputable croupier in a casino who will give the gambler a dice key ring, if he is able to retain the original formatting from a Microsoft PowerPoint presentation. If not, the croupier will take the gambler’s wallet, credibility and chances of a job promotion. Despite the advice of his friend, the gambler decides to take the bet and the advert ends with him losing then passing out…
Microsoft has also sought to reinforce the position that Google’s cloud offerings are not fit for business with a post on the Office 365 blog from two consultants. Sean McNeill and John Santiago, both of Microsoft consultancy Catapult Systems, claim they have seen many customers fleeing Google Apps in favour of Office 365…
Read more from the source @ http://www.cloudpro.co.uk/saas/5878/microsoft-hits-out-google-apps-next-round-cloud-fight