Making Cloud Computing Pay
April 11, 2013
Grazed from Forbes. Author: Louis Columbus.
Relying on cloud computing strategies to free up dollars and time that can quickly be re-invested in product and service innovation emerged as the highest priority for respondents in a recent Rackspace survey. While cost reductions were significant, the greatest contributions were seen in investments in innovation (48%), new product & service development (45%), and boosting sale efforts (38%).
Rackspace recently commissioned a study with market research firm Vanson Bourne, who surveyed 1,300 organizations in the UK and the U.S., including 1,000 Small & Medium Enterprises (SME) and 300 enterprises with 1,000 employees or more. The methodology included coverage of Financial Services, Retail, IT/Technology, Manufacturing, Business and Professional Services, Media, Logistics, and Mobile Telecommunications sectors, with a further small representative group from other sectors…
Rackspace also partners often with the Manchester Business School to complete qualitative research, which they also did on this project. You can find an executive summary of the study here, Cloud Computing Research. In February, Joe McKendrick’s post titled Cloud Computing Boosts Next Generation of Startups, Survey Shows covered the findings from this survey from a start-up standpoint…
Read more from the source @ http://www.forbes.com/sites/louiscolumbus/2013/04/10/making-cloud-computing-pay-2/