IBM aims to bring cloud computing and big data to mass markets

Grazed from V3.co.uk. Author: Dan Worth.

IBM has announced an update to its Power Systems offerings which is says will bring big data analytics capabilities to smaller firms and emerging markets and tackle rivals HP and Oracle.  The new Power Express entry-level and midrange offerings are based on Power7+ processors that have been optimised for use with the firm’s own analytics technologies such as Cognos and SPSS, IBM said.

The new products are listed as the Power Express 710, 720, 730 and 740, will start from $5,947 and begin shipping from 20 February. IBM said this will enable it compete with similar technology from rivals Oracle and HP. Rod Adkins, senior vice president for IBM Systems and Technology Group, said the new offerings would help firms with smaller balance sheets utilise the benefits of big data…

"Big data and cloud systems that were once only affordable to large enterprises are now available to the masses," he said. "With these new systems, IBM is forging an aggressive expansion of its Power and Storage Systems business into SMB and growth markets." As well as the new entry-level offerings, IBM also unveiled new Power Systems for midsized and large enterprises, the 750 and 760, that it said are ideal for these firms looking to consolidate their big data analytics and cloud workload platforms…

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