How VMware aims to distinguish itself in the cloud
September 2, 2015
Grazed from NetworkWorld. Author: Brandon Butler.
VMware VP of Cloud Services Mathew Lodge acknowledges that the virtualization vendor “got started later than other folks” in the IaaS public cloud market, but he flatly denies that the company is slowing investment in this area. VMware’s position is that while it has catching up to do with cloud market leaders Amazon Web Services (AWS) and Microsoft, it also has strengths that can make it stand out.
VMware used its annual VMworld conference in San Francisco this week to show off some of those differentiators, and teased more advances to come. The company’s cloud strategy centers around VMware’s Unified Hybrid Cloud platform, as CEO Pat Gelsinger stressed in a pre-VMworld interview with Network World…
Private cloud building blocks include the flagship vSphere virtualization platform and newer offerings such as the EVO hyperconverged infrastructure. On the public cloud side, VMware has rapidly built up vCloud Air over the past two years, and just this week, added an object storage service and aired plans to launch a database-as-a-service offering…
Read more from the source @ http://www.networkworld.com/article/2979201/cloud-computing/how-vmware-aims-to-distinguish-itself-in-the-cloud.html