How cloud computing will single-handedly save the nonprofit sector
April 8, 2014
Grazed from Technorati. Author: Steve Shattuck.
There’s a lot to be excited about in the nonprofit sector today. New technologies are allowing charities to reach current and potential donors at a rate and ease never seen before. Although charitable giving grew 4.9% in 2013, some metrics paint a cloudier picture of the sector’s overall health. Donor retention rates have dropped year-over-year over the past seven years – the entire span in which its been officially studied – landing at only 39%.
That same metric dips into the 20s when considering first-time donors only. Online giving’s percentage of overall giving contracted from 7% in 2012 to 6.4% in 2013 and effective social media usage still lags behind the for-profit sector. Some sub-sectors of the nonprofit world are reporting annual employee turnover rates upwards of 100%…
While there’s no shortage of advice on how to deal with myriad problems plaguing nonprofits, there are few technological advancements that actually enable organizational growth and increased donor loyalty while reducing costs…
Read more from the source @ http://technorati.com/technology/cloud-computing/article/how-cloud-computing-will-single-handedly/
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