Got big data? TempoIQ aims to point you to the insights in it
July 7, 2014
Grazed from ChicagoTribune. Author: James Janega.
From his seat near the intersection of big data and the Internet of Things, TempoIQ CEO Andrew Cronk sees a landscape beyond ubiquitous sensors and data collection. He and his co-founders are gambling their company on the notion that they can bring insight to all that data from sensors on factory tools, airplanes, smart grids and fitness devices.
Their field of expertise is developing rapidly around the issue of what to do with the oceans of data surging forth from smart devices. Cronk’s company recently changed its name from TempoDB — a service envisioned as a database collecting all of a company’s time-stamped data packets in one place — to TempoIQ, which will provide insights on that data…
At the same, it has added to its board Lew Moorman, former president and chief strategy officer of Texas-based IT hosting firm Rackspace. The adjustment was informed by nonplussed executives they met on early sales calls. Initial customers weren’t interested in a warehouse for their data, or even snapshots of what was in it, Cronk said. Along with TempoIQ CTO Michael Yagley and CMO Justin DeLay, he was learning from CEOs of prospective customers that the market wanted a service that suggested what to do based on whatever data their sensors already were collecting…
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