Corona Labs Launches Corona Cloud

Grazed from InformationWeek. Author: Thomas Claburn.

Following its acquisition of Game Minion last year, mobile development tool maker Corona Labs has rebranded and relaunched the service as Corona Cloud. Company co-founder and CEO Walter Luh calls Corona Cloud "mobile backend-as-a-service."

MBaaS? It’s awkward as an acronym, but increasingly popular as a business model. Selling software runs the risk of competing with a less expensive or free open source option. And then you have to upgrade your software periodically to continue generating revenue. But cloud services bring in regular revenue and benefit from the lock-in of inertia and the pain of rewriting code. What’s more, mobile app developers tend to see value in services that accelerate and simplify the creation and maintenance of apps…

Thus it’s perhaps unsurprising that Corona Cloud has a lot of company: Appcelerator, Applicasa, CloudMine, Parse, Kinvey, Sencha.io and StackMob are but a few of the companies that aspire to offer backend services to mobile application developers. And that’s to say nothing of companies like Amazon Web Services, Google App Engine, Heroku and Rackspace that provide lower level services to developers who prefer to build their own backend solutions…

Read more from the source @ http://www.informationweek.com/cloud-computing/platform/corona-labs-launches-corona-cloud/240151388