Cognition as a Service: Can next-gen creepiness be countered with crowd-sourced ethics?

Grazed from OpEdNews.  Author: David Solomonoff.

Now that marketers use cloud computing to offer everything as a service: infrastructure as a service, platform as a service, and software as a service, what’s left?  Cognitive computing, of course.

Cognition as a service (CaaS) is the next buzzword you’ll be hearing. Going from the top of the stack to directly inside the head, AI in the cloud will power mobile and embedded devices to do things they don’t have the on-board capabilities for, such as speech recognition, image recognition, and natural-language processing (NLP). Apple’s Siri cloud-based voice recognition was one of the first out of the gate but a stampede is joining the fray including Wolfram Alpha, IBM’s Watson, Google Now, and Cortana, as well as newer players like Ginger, ReKognition, and Jetlore…


Companies want to know more about their customers, business partners, competitors, and employees — as do governments about their citizens and cybercriminals about their potential victims. The cloud will connect the Internet of Things (IoT) via machine-to-machine (M2M) communications — to achieve that goal…

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