Cloud Computing: Why Owning Software or Data ‘No Longer Makes Sense’

November 23, 2012 Off By David

Grazed from Forbes. Author: Joe McKendrick.

Is a subscription-based economy — fueled by cloud computing — now the new normal? Two industry experts participating in a recent Webcast say yes, and enterprises of all types and sizes are being drawn into this new world. ‘Psychological, not financial, factors drive cloud decisions:’ Wharton’s Don Huesman, SAP’s Erik Berggren.

“We are moving into a world that is evolving into a subscription economy,” says Erik Berggren, vice president of customer results and global research at Success Factors (an SAP company). “What you want both as a consumer and as a business user is the utility of something. You want a means of transportation. You want computing power. You want answers to your questions. You want to get something done really quickly in your business. That’s going to be the driving force.”…

Berggren was joined Don Huesman, managing director of the Innovation Group at the Wharton School of the University of Pennsylvania, in a new webcast series hosted hosted by Knowledge@Wharton, in a discussion of the current and future implications of cloud computing…

Read more from the source @ http://www.forbes.com/sites/joemckendrick/2012/11/23/why-owning-software-or-data-no-longer-makes-sense/