Cloud Computing: Oracle Gears Up to Face Amazon

October 27, 2015 Off By David

Grazed from Forbes. Author: Robert McMillan.

Oracle Corp. is gearing up to battle its most successful rival supplying cloud computing services as it meets with customers and partners at its annual OpenWorld conference in San Francisco this week. Cloud rival Amazon.com Inc. doesn’t yet encroach on the corporate data centers that are Oracle’s traditional stronghold, but the two companies are emerging as fierce competitors for cloud services and both agree that the $41.3 billion-a-year database market is moving to the cloud.

The question is whether Oracle can translate its database dominance to this new environment, or whether it will be upended by the surging cloud businesses of Amazon Web Services and Microsoft Corp’s Azure division. Last year, Oracle hired AWS alumnus Don Johnson to set up a Seattle engineering center in Amazon’s backyard. And it hired Peter Magnusson , a noted Google cloud engineer who had engineered computer systems at Snapchat Inc…

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