‘Cloud Computing King’ Salesforce to Power Data Centers with Renewables

Grazed from TriplePundit. Author: Harry Stevens.

Salesforce has announced an ambitious goal to fully power its data centers with renewable energy. The software-as-a-service company that Bloomberg Businessweek recently called “a cloud computing king” announced last week that it is “committing to work to steadily increase the amount of renewable energy we use in our data center operations, to reach our goal to be fully powered by renewable energy.”

The company will take a number of steps this year to begin making its data centers more sustainably powered. The company will research energy efficient data center technology and encourage its energy providers to increase the supply of renewable energy. The company will also convene peers, sustainability specialists and energy experts around data center energy issues…

“We see the development of renewable sources of energy as an important part of our sustainability strategy, and we believe the cloud should be powered by clean sources of energy,” the company said in a statement. Salesforce has experienced rapid growth in recent years, its stock price (NYSE:CRM) having grown by over 220 percent in the last five years. This growth has ushered in a corresponding increase in greenhouse gas emissions – its absolute emissions are up almost 50 percent over the past year – largely from increased bandwidth needs…

Read more from the source @ http://www.triplepundit.com/2013/03/cloud-computing-king-power-data-centers-renewable-energy/