Cloud Based Digital Asset Management Picks up Momentum
February 3, 2013Grazed from Technorati. Author: Geoff Simon.
Early Friday, Wisconsin based Widen Enterprises announced that its cloud-based digital asset management solution (DAM), Media Collective, will be adopted by WAGO Corporation, a German company that manufactures components for electrical connection technology and electronic components for decentralized automation technology. And the automotive industry isn’t the only one choosing to use cloud-based DAM solutions. From marketing, software, governments, and food industries, companies of all kinds are realizing the benefits of a more centralized digital media library.
Media Collective, which offers cloud-based asset management solutions, offers a centralized media library that companies like WAGO can use to manage all their digital media needs. In total, WAGO has over 18,000 individual products, each one with numerous images and other digital media attached to them…
“A lot of other providers have similar kinds of things, but I think what really drew us to Widen more than anything else was how intuitive the system was for the user,” said WAGO Marketing Communication Manager John Kenworthy. “For us, it’s all about the experience for the customer."…
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