Cisco, Corous360 and IAHGames Take Online Gaming to the Cloud
November 17, 2011
Infocomm Asia Holdings (IAHGames), a leading publisher, operator and distributor of popular online games, today announced that they are the first gaming company in Southeast Asia to use the power of unified computing to deliver efficiency and scalability to their operations in the region. IAHGames achieved this using Corous360, a leading independent online games cloud service provider that chose the Cisco Unified Computing System(TM) (Cisco UCS(TM)) to take their operations of managing interactive entertainment into the virtual space.
The implementation provides a highly secure, scalable, efficient and cost-effective platform that reduces information technology infrastructure costs and complexity, while improving IAHGames’ business agility. The business value in using cloud computing has also resulted in IAHGames offering the platform to all game developers and providers, as they collaborate to share knowledge and cost-savings measures with other companies in the industry, taking the business of online games to a future-state…
— Founded in 2005, IAHGames aims to become a premier online game
provider in Southeast Asia. Supporting this vision, they set up a
regional online gaming hub, providing popular massively multi-player
online role-playing games (MMORPGs) to attract more users and grow
their business.
— IAHGames is the leading provider of popular online games such as EA
SPORTS(TM) FIFA Online 2, Granado Espada, Dragonica and
Counter-Strike Online. Based in Singapore, the company relies on their
data center to host games regionally for users in countries such as
Brunei, Indonesia, Malaysia, Philippines, Thailand, Vietnam, Australia
and New Zealand.
— Corous360 specializes in helping customers maximize the availability
and utilization of their online gaming IT infrastructure, and reduce
their operation costs in running their online games. In addition to
providing a next-generation hosting platform for online gaming with
functionality for account management, payment management and service
management, Corous360 provides the cloud infrastructure that underpins
the efficient delivery of gaming experience to the rapidly growing
Southeast Asia online gaming community.
— Corous360 has successfully completed its cloud infrastructure set-up
in Indonesia and Malaysia. Their geographic expansion includes
Thailand, Vietnam and the Philippines, reinforcing their position as
the leading independent online games cloud provider in the region.
Corous360, using the Cisco Unified Computing System, enables IAHGames to achieve:
— Increased Cost Savings: With the power of virtualization using Cisco
UCS, IAHGames expects up to 60 percent savings in operational expenses
due to the smaller footprint in the data center. Cloud computing has
reduced their total overall cost of running a data center and provides
dynamic resource provisioning for increased business agility. The
converged infrastructure also provided immediate cost savings from
equipment consolidation. IAHGames was able to reduce the total number
of physical servers from 300 to 30 and due to the virtualized
environment; they were also able to save on IT manpower costs. The
reduced power consumption also allowed the company to be
environmentally friendly.
— Decreased infrastructure costs: Corous360 implemented the project for
IAHGames and will manage the day-to-day support of the hardware
infrastructure, software and services. With a flexible pricing model
that charges on a pay-per-use basis, Corous360 helps IAHGames
drastically reduce their initial infrastructure outlay cost with each
new game, which traditionally used to be the biggest running cost for
the company whenever there was a new game to be launched as well as
the biggest risk.
— Quicker route to market: From a business perspective, IAHGames is able
to go-to-market faster with the Cisco UCS implementation due to time
and infrastructure savings from using a virtual platform. The
virtualized machines provide agility and higher utilization from the
infrastructure, allowing IAHGames to focus on the business of online
gaming.