Will Cloud UC Breathe New Life Into Unified Communications?
When unified communications (UC) was first bandied about by vendors and service providers, the pitch was that enterprises would flock to it en masse, wooed by the promise of seamless integration of voice, video and data across platforms and devices.
But that isn’t exactly what happened–UC didn’t live up to the promise, failing to integrate and interconnect on many levels. A bad economy sucked the bravado from traditional first-to-market IT mavericks, who instead retreated to the shadows of their legacy-based PBX systems rather than risk any bottom-line scrutiny that might reveal fiscal irresponsibility.
Meanwhile, vendors and service providers failed to prove a hard case for ROI, instead holding fast to isolated case studies that illustrated improved communications and collaboration without answering the much-needed question: How much will UC save in telecommunications and technology costs if I implement it?…


Even before Salesforce.com Inc. (CRM) went public in 2004, Chief Executive Officer Marc Benioff wasted few opportunities to poke fun at bigger, more established software companies, calling their products “landfill.”