Transforming unstructured content workflow with Cloud Computing
A particularly powerful area to apply Cloud computing is the automation of “unstructured content workflows” – Those business processes conducted manually via Word documents sent via email, conference calls and other multimedia that sits outside of enterprise applications.
Applications like CRM tackle a particular sub-set of processes relevant to customer information, and can often implement workflows like ‘Sales Quote’ for example. However this is just a record for reporting purposes, the actual work itself is achieved through writing it in Word and using email to share it with management for approvals etc…

