CallidusCloud Acquires LeadFormix
Callidus Software Inc. CALD +0.93% , the leader in sales effectiveness and cloud computing, today announced it has acquired the leader in next-generation marketing automation and lead management, LeadFormix.
"Every CEO on the planet wants more, faster, and better quality sales leads. Investment in the best, most innovative sales and marketing tools is a number one priority for all businesses. More qualified leads means more deals, and more deals means better Sales Performance," said Leslie Stretch, President and CEO, CallidusCloud…

