SMBs, partnerships key to Microsoft-Google cloud battle
According to Daniel-Zoe Jimenez, program manager of enterprise applications and business analytics at IDC Asia-Pacific, the cloud computing market in Asia-Pacific continues to develop rapidly but cloud services are still "relatively new" to the region and emerging as a component of one’s enterprise IT portfolio.
He pointed out that the region was a "mosaic of cultures", with geographic and business factors, as well as the level of software and cloud maturity, affecting end-user’s purchasing behavior. As such, adoption of cloud-based productivity tools in the region varies from country to country, vertical industry segments and company size, he added…


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