Cloud Computing: How Birst thinks it can make data warehouses useful again
Grazed from GigaOM. Author: Derrick Harris.
Analytics startup Birst wants to plant a cloud seed in your data warehouse to make it accessible to the business users who actually need it. No, it’s not trying to move any data to the cloud, but rather is implementing tried-and-true cloud product architecture to rethink how users interact with their companies’ centralized and valuable data.
The problem, according to Birst Founder and CEO Brad Peters, is that using data warehouses has traditionally been a cumbersome process. Only a limited amount of data — perceived to be the most valuable data — goes in, and doing any work on that data within the warehouse usually requires the assistance of the IT department. As a result, data warehouses have essentially become staging grounds from which data is shuttled via feeds to various departments that analyze it against data on their own systems…


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