Analysts: Amazon About To Get Serious Competition In The Cloud

September 11, 2013 Off By David

Grazed from ReadWrite. Author: Matt Asay.

Amazon Web Services (AWS) clearly leads the Infrastructure-as-a-Service (IaaS) market and by some distance. But whether developers should follow AWS largely depends on where they want to go, according to new research from Forrester. Not only does this require a choice between Platform-as-a-Service (PaaS) offerings and IaaS, but there’s also real IaaS competition brewing for AWS from Microsoft and Google. The easy choice of "AWS or more AWS?" may be about to disappear.

Why Amazon Wins In Cloud

But let’s not get ahead of ourselves. For now, AWS offers five times the utilized compute capacity of each of its other 14 top competitors—combined. That’s a big lead, and stems from AWS’ quasi-religious focus on its customers’ needs, as Gartner’s Lydia Leong offers. Couple this with a "willing[ness] to invest massively in engineering" and "iterate at shocking speed," and you get a sense both for why Amazon has been so successful, and why it’s so hard to catch up…

Small wonder, then, that Forrester’s developer survey finds that AWS has a clear lead, with 62% of developers surveyed indicated that they’ve implemented AWS already, with another 23% planning to do so. The numbers for Microsoft and Google are not nearly so good:…

Read more from the source @ http://readwrite.com/2013/09/11/amazon-about-to-get-serious-competition-in-the-cloud#awesm=~oh9oaDZ9KRxePB