3 game-changers in the cloud: Get ready — or else
I’m often taken aback by businesses that are unaware of the influence of cloud computing when it’s about to hit them upside the head.
We saw this before, back in the early days of the Web. Some businesses got it and thrived. Others did not, and they had to play catch-up or shut their doors. Indeed, a great business skill is to understand when technology will require you to move in different directions, and cloud computing is another instance of that shift.
What are they missing? I have a few items for the list.
Reduction in IT overhead creates a price advantage. How can your competition sell its product at the price it does and still make money? Well, instead of putting $50 million a year into IT, the company has cut its costs in half through the use of cloud-based services. Or perhaps it avoided an investment in that new data center. Instead, thanks to the use of the cloud, your competitor passed that savings on as lower prices, which increased sales and led to higher profits…

