How a startup is seeking to disrupt the recruitment industry by using the cloud
Grazed from InformationWeek. Author: Srikanth RP.
WinHire Technologies is seeking to disrupt the recruitment market by building the world’s first video social recruitment portal By Srikanth RP, InformationWeek, July 17, 2012
As a late entrant, how do you compete in a market that is already dominated by giants? As a small player with limited ability to capital, how do you scale up without any limits? Startup WinHire Technologies was grappling with these questions, as it rapidly scouted for solutions that could help the firm take advantage of technology and level the playing field with the giants.
WinHire Technologies had a radically different idea. Instead of text-based resumes, the firm wanted to use videos and the reach of the Internet to simplify and improve the process of recruitment. “We wanted to leverage the power of the Internet and the popularity of videos to create the world’s first video social recruitment and networking website,” says Giri Devanur, CEO, WinHire Technologies. On the portal, a job-aspirant can upload his or her video profile, and increase his or her chance of getting hired, as a video can even highlight personality attributes…


