Big future for big data in the cloud

Grazed from WhaTech. Author: Editorial Staff.

Big data (more correctly data analytics) involves processing and analysing large amounts of high-volume data to extract trends of social or business value. Telsyte expect this threefold increase in uptake to be driven by a number of factors including more customer interactions occurring through digital channels, a move from ‘reactive’ to ‘proactive’, or ‘predictive’, business intelligence and analytics, and better use of available real-time data from existing IT and device infrastructure.

According to Telsyte, more than 40 percent of organisations using big data are using it for IT network monitoring and management, business intelligence and sales and marketing applications. It says the fastest growth areas for big data applications will be telemetry, network monitoring and customer behaviour measurement…

According to Telsyte, in order to extract business value, a range of new data management and analytics tools are being developed to cope with the increased volume of data. “Big data is not a new, or a special concept, but many new tools and procedures are being developed for managing big data,” it said…

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