IBM acquires Optevia for public sector CRM SaaS play

March 18, 2016 Off By David
Object Storage

Grazed from CloudTech. Author: James Bourne.

IBM has announced the acquisition of Microsoft software as a service (SaaS) specialist Optevia, ramping up its offering for CRM SaaS in the public sector. Optevia’s specialism in Microsoft Dynamics CRM firms makes an interesting avenue for IBM, given how dominant Microsoft is in the public sector. Among Optevia’s more recent customers include Wealden District Council, who announced in October “significantly improved customer services” using Dynamics CRM.

The company announced record financial results in May, and among its current client base are ministries, councils, regulators, transport authorities, and social housing organisations. “By acquiring Optevia, IBM will be able to provide public sector clients and prospects with a range of unique, industry focused CRM based solutions,” said Joanna Davinson, IBM Europe public sector leader in a statement. “This strategic acquisition will help strengthen IBM as a SaaS provider and global software integrator.”…

Read more from the source @ http://www.cloudcomputing-news.net/news/2016/mar/18/ibm-acquires-optevia-public-sector-crm-saas-play/