Oracle Gearing Up To Dominate The Cloud Market

Grazed from BusinessFinanceNews. Author: Camilla Pritchard.

Oracle Corporation Executive Chairman Larry Ellison, taking the stage at the company’s massive flagship tech conference in San Francisco last evening, unveiled plans to continue pushing into the cloud computing business while noting that the industry has still massive room to grow. While unveiling its new cloud service and applications directed at customers in e-commerce and manufacturing, including a tool that integrates with human resource applications of the company, Mr. Ellison emphasized on Oracle’s determination to dominate the cloud computing market.

He also noted that while the cloud marketing is hitting the growth phase, it’s still pretty young and there are no clear leaders as of yet. He also acclaimed company’s biggest competitors stating, “Along with Microsoft, we’re the only one working at all three layers of the cloud." Among others, he believes new entrants like Amazon.com, Inc. and Workday Inc. to be the company’s biggest competitors…

To emphasize the shift in the tech industry from the traditional ways to cloud computing, the keynote speaker also took a jibe at old rivals SAP SE and IBM, stating that the company pays no heed to both traditional companies as they no longer are relevant in the emerging cloud business…

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