How Cloud Computing changes the game in Media and Entertainment

July 5, 2015 Off By David

Grazed from Accenture.  Author: Editorial Staff.

Advances in technology and consumer behavior are driving a transformation in the way video content is delivered to consumers. The change involves a migration away from traditional broadcasting models and platforms toward digital distribution over the Internet to a widening array of connected devices.

This fundamental shift is triggering major disruptions for broadcasters, calling for the scalability, cost flexibility and agility of cloud computing.  Disruptive forces require today’s established broadcasters not just to adopt a new approach to technology, but also to navigate a radical shift in their embedded culture and skillsets…

In doing so, they will equip themselves to compete more effectively with agile over-the-top entrants…

Read more from the source @ https://www.accenture.com/ke-en/insight-cloud-computing-broadcast-media-entertainment.aspx