Beware the toxic cloud!
March 11, 2015
Grazed from WhaTech. Author: Editorial Staff.
We’ve written plenty in this column about the beneficial attributes of cloud computing but there’s another side to these: if successfully exploited by your competitors, cloud computing can be toxic to your business. And it is the main benefits of cloud computing that make it a particularly powerful tool in the hands of a disruptive startup competitor: low, or zero, upfront costs; usage-based charging, rapid and massive scalability.
These aspects of cloud computing have been brought to the fore in a new report form Frost & Sullivan: The Role of Cloud Computing in Industry Transformation. It says: "Cloud computing is … a significant enabler of new, disruptive competitors—allowing new entrants to quickly and cost-effectively roll out new products and services and enter new markets, at a speed which can often blindside established market participants."…
However, enablement of disruptive competitors is only one way in which F&S sees cloud as being a threat to established businesses. "Our research has identified four common trends that are impacting organisations in all countries: the emergence of new, disruptive competitors; digitalisation; the need to embrace new business models; and the growing adoption of productisation and servitisation," F&S says…
Read more from the source @ http://www.whatech.com/cloud-computing/news/46073-bit511-beware-the-toxic-cloud