Security Analytics Startup Looks To MSPs, Cloud Partners For Growth

Grazed from CRN.  Author: Kari Hamanaka.

The head of an early-stage security analytics company has a well-thought-out strategy for partnerships moving ahead amid what he called accelerating demand for smarter approaches to security.

Austin, Texas-based SparkCognition is just about a year old and has established partnerships with IBM Watson, SoftLayer and Power, and while most of its sales currently are direct, Founder, President and CEO Amir Husain is already in the beginning stages of building out the company's channel...

"We do utilize the channel," he told CRN. "I think early on with any startup it's important to have relationships with customers, but we are starting to build out our channel partnerships, and there are actually a number of folks in the U.S. and Asia we'd like to work with."...

Read more from the source @ http://www.crn.com/news/security/300074654/security-analytics-startup-looks-to-msps-cloud-partners-for-growth.htm