Cloud-Driven Competition Compels Company Collaboration

April 2, 2015 Off By David

Grazed from EnterpriseNetworkingPlanet. Author: Joe Stanganelli.

This was the primary message at February’s Boston presentation of the invitation-only Oracle Cloud Roadshow, an eight-city tour of talks on Oracle Cloud developments particularly pertinent to software resellers, independent software vendors (ISVs), original equipment manufacturers (OEMs), and other enterprises and SMEs. Speakers highlighted both the positive outcomes of increased cloud deployment and the new pain points that have arisen with the democratization of efficiency.

Jeff Kaplan, Managing Director of Massachusetts-based cloud computing consultancy THINKstrategies, delivered a keynote at the event with the running theme of a tale of two cloud cities, frequently referring to the present-day market climate as "the best of times and the worst of times."…

"[T]here have never been better market opportunities…or business models…to sell the solutions we have today," Kaplan told a roomful of Roadshow attendees. "The barriers to entry continue to go down…and customer loyalty continues to go down."…

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