Cloud Computing: Firefly Algorithm Analyzes Online Social Networks, Predicts Loyalty

August 15, 2015 Off By David
Object Storage

Grazed from ScientificComputing.  Author: Editorial Staff.

Online social networking generates vast quantities of data that might be useful to the service providers, advertising agencies, and even the users of the networks themselves. Writing in the International Journal of Communication Networks and Distributed Systems, researchers in India describe an approach to establishing new connections in a network using what they refer to as a “firefly swarm approach.”
 
Ebin Deni Raj and Dhinesh Babu of the School of Information Technology and Engineering, VIT University, in Tamil Nadu, explain that the emergence of social computing, especially in the face of the advent of cloud computing, opens up new ways to extract, analyze and use big data from online networks…

 

The essence of social computing is community, collaboration and connectivity, but analyzing the three C’s is key to converting data and information into knowledge that might predict trends and help provider and user alike — as well as third-parties, such as advertisers. Of course, there are hundreds of social networking sites, some more well-used and subscribed to than others. Moreover, today’s trendy online haunt can soon become yesterday’s virtual ghost town, as has been well-documented by pundits and the technology media over the years…

Read more from the source @ http://www.scientificcomputing.com/news/2015/08/firefly-algorithm-analyzes-online-social-networks-predicts-loyalty