Contributed

A Global Technology Provider for 700+ financial services clients, Increases Efficiency of Personnel and SOC team by 37%

Article Written by Arun Gandhi, Director of Product Management at Seceon and Grigoriy Milis, Chief Technology Officer at RFA

As security breaches and attacks continue to lead global headlines, effective cybersecurity protections are the "new normal" for conducting business today. In addition to recently enacted regulations, with more coming in near future, it is imperative for managed service providers (MSPs) to provide best-in-class security solutions to customers while differentiating themselves from the competition. 

Traditional solutions are no longer sufficient; tools must evolve to combat the increasing sophistication of cybercriminal techniques and technologies. Customized malware exists now that can evade and bypass many of the traditional endpoint security solutions. Traditional signature- and manual calculation-based approaches are simply not sufficient for providing security with the increasing sophistication of cyber threats. Above all, the biggest challenge remains integration of these point solutions as they are from different manufacturers and not built to communicate with each other inherently. 

In business for nearly thirty years, Richard Fleischman & Associates, also known as RFA, is a trusted technology partner to more than 700 clients globally who retain more than $900 billion in total assets under management. Serving as an MSP for its financial sector clients, RFA used a number of traditional solutions and services from large market leaders successfully, but was always challenged to find a solution that could address threats (i.e., detect, contain and eliminate) between the perimeter and endpoints to their required level of sophistication. Multi-layered approaches recommended by industry experts were rendered ineffective as the solutions were note properly integrated and remained silo'ed. Moreover, the level of protection afforded resulted in dissatisfaction when compared to the overhead cost. 

How to Plan an Effective Cloud Marketing Strategy



Article Written by Agnieszka Podemska

Cloud services are utilized by many businesses for a variety of operations such as big data analysis, accounting, CRM, email validation, and many more. With the increase in popularity of cloud computing, companies turn to the cloud to optimize their marketing operations as well. Businesses can now build stronger relations with their clients by keeping in touch with them online. 

Additionally, thanks to the cloud, companies can analyze their target customers' behavioral history and adjust their range of products according to their clients' specific needs. Cloud can adapt marketing activities to individual recipients. It is also cost-effective as it eliminates the costs associated with printing marketing materials or spendings on radio and TV advertising. Due to the pay per use model, cloud users spend their budget only on the actual resource usage without wasting their money on unutilized storage. It is also a cheaper solution than the employment of the on-premises software. 

In order to strengthen their online presence, businesses need to prepare a successful cloud marketing strategy:

Increasing Healthcare Communication Efficiency Through the Cloud

Article Written by Avery Phillips

If there's one industry where time and precision count, it's in the healthcare industry. When handling the health of the general public, it's important that healthcare employees are able to communicate as efficiently as possible, as small communication mistakes can lead a patient to receive the incorrect diagnosis or be given the wrong treatment plan. As the healthcare industry continues to integrate technology into their day-to-day work processes, the use of the cloud and IoT technology to send files back and forth is improving efficiency in the industry.

Preventing Mistakes With Asset Tracking

Mistakes in the medical industry are unfortunate events that can lead to potentially life threatening errors. These errors can be as small as mislabeling blood samples, or writing down incorrect or illegible numbers on dosing instructions, which happen more often without the use of digital files transferred through cloud technology. The Joint Commission on Accreditation of Healthcare Organizations works to reduce the number of errors committed by establishing good communication practices in healthcare that help avoid circumstances that bring about error.

Opportunities for Big Data with Cloud Computing



Article Written by Agnieszka Podemska

The term "big data" refers to sets of structured and unstructured digital data that are too complex and voluminous to be processed by traditional technologies. These sets of data can be mined for information by businesses. Big data is often described using 5 V's: Volume, Velocity, Variety, Veracity and Value. Volume refers of course to the large amount of data that needs to be processed. This data involves e-mail messages, photos, videos, voice recordings and social media posts. Velocity concerns the speed at which new data is generated. Variety refers to different types of data. Veracity relates to the reliability and relevance of the given data. Value equals to the profit businesses can gain by having access to big data. 

In order to store all the data we need innovative big data technologies that go beyond  traditional database solutions. Cloud computing enables efficient big data processing and it is available for businesses of all sizes. The current technological advancements in cloud computing for big data processing open new opportunities for businesses:

Transforming Business Operations through Hybrid IT Integration

The focus on Hybrid IT integration has never been as strong as it is today. With the growth in cloud and on-premise technologies, enterprises are faced with the challenge of figuring out ways to address overarching hybrid IT challenges and create maximum impact. Using homegrown solutions & point-to-point connectivity to integrate applications lead to spaghetti coding and it can do more harm than good. The right strategy to integrate cloud and on-premise applications is a Hybrid IT integration framework. It can put you on a path to faster data exchange, accelerated time to revenue, and streamlined business operations.  


 

Integration Issues that Prevent Enterprises from Reaching Benefits 

WhiteHat Security Delivers New Crash Course Series to Grow AppSec Expertise

Written by David Marshall

Today, WhiteHat Security, leading application security provider, launched its "Crash Course" series, which includes three webinars run by Kimberly Chung, who runs the Threat Research Center's WhiteHat Academy.

"WhiteHat has made a major commitment to educating and training the wider security and developer community. The WCSD program, Crash Course series and on-demand technical webinars-all provided for free-- demonstrate the company's long-term commitment to supporting industry professionals and helping them fulfill their potential," commented Eric Sheridan, chief scientist at WhiteHat and leader of the WCSD program.

The series complements the successful WhiteHat Certified Secure Developer (WCSD) program, which has enrolled more than 3,300 people and certified more than 500 developers in 2017 alone. The series is specifically tailored for application developers, security analysts, architects, managers or auditors and any security professionals interested in learning how web application security is key to vulnerability management. 
 

Does Cloud Hosting Have any Effect on SEO?



The days of your website being restricted to a physical server are long gone, with people now considering the switch to cloud hosting. Many can reel the benefits of cloud hosting off the top of their head, though not everyone is certain if such a move will positively impact their website's search engine page ranking. For businesses, the bottom line of any change to their website is getting more customers, improved visibility and revenue, whereas anything else is just a fringe benefit.

"In today's increasingly competitive world, something as simple as where your website is hosted can be the deciding factor in the success or failure of your business, and it is important that you gain the competitive advantage by making the right choice", according to an SEO specialist from Domains4less.

If you're considering a move to cloud hosting, then you need to understand how it will interact with your website's SEO. This brings us back to the question:

How does cloud hosting affect your website's SEO?

Google Cloud Introduces VPC Flow Logs to Cloud Customers for Network Visibility

Article Written by David Marshall

Enterprise users of Google's cloud platform have a new option for logging and monitoring network traffic for security and performance issues.  Google introduced VPC Flow Logs to the Google Cloud Platform (GCP), giving administrators a way to track network flows all the way down to an individual virtual interface, in near-real-time.

According to GCP Product Manager Ines Envid, VPC Flow Logs is like Cisco's NetFlow, "but with more features."  It provides responsive flow-level network telemetry for GCP environments, creating logs in five-second intervals. 

Organizations can use VPC Flow Logs to collect network telemetry at various levels and they can choose to collect telemetry for a particular VPC (virtual private cloud) network or subnet or drill down further to monitor a specific VM Instance or virtual interface.

Recent Healthcare Technology and the Cloud

Article Written by Avery Phillips

Healthcare systems are adopting modern technology into their day-to-day processes in order to streamline medical processes and increase patient satisfaction, and this integration is having noteable positive changes in medical care. More and more hospitals are already adopting technology like the cloud, which has helped to increase the efficiency of sharing data between doctors. As technology continues to advance and produce lifesaving breakthroughs, recent healthcare technology interconnects with technology like the cloud to create a hyperconnected field of medicine.

Patient Care

The cloud serves as a method for sharing a vast amount of data, in real time, across many sources. This provides an invaluable resource that is exponentially more valuable depending on the kind of information you are able to share across it. While the technological advancements happening don't always seem directly tied to the field of medicine, tech developers, as well as medical practitioners are always looking for ways to bring them all together to help patients.

Effective Management Solutions for Big Data



Storing, processing, and efficient management are three basic challenges related to Big Data. Presently, there is not a large enough capacity to store the amount of data that has been created in the digital world during the last few years. Big data is the result of measuring and monitoring practically everything going on in the world, creating data at a faster rate than can be stored, processed, or managed by currently-available technologies. Interestingly, the vast majority of Big Data is either duplicated or synthesised data. This surge of unstructured data makes up as much as 80% of new data that must be managed. This has put many enterprises in a position where they need to come up with efficient management solutions for Big Data.

Why Manage Big Data?

The broad concept known as Big Data management encompasses all the technology and procedures used to collect, store, organise, and deliver vast caches of data. It involves data migration, cleansing, integration, and preparation to be used in reporting and analytics. Big Data management is essential because it can improve the accuracy and reliability of analytics. This means your organisation can benefit from quality business insights resulting from the analytics.