Cloud Strategy

Google Renews Its Cloud Efforts

Grazed from WSJ. Author: Alistair Barr.

Google Inc. built one of the world’s most powerful networks of data centers, able to handle more than three billion search queries a day. But it fell behind Amazon.com Inc. in the fast-growing business of renting out computing horsepower to others. Now, Google is making a renewed effort to catch Amazon. At a conference on Tuesday, Google will highlight new offerings that make it easier for customers to set up so-called cloud services more quickly.

Google executives say they’ve learned from past mistakes and are adapting the company’s offerings. It will be a tough sell. “Five years ago, when we were starting, Google’s service didn’t really exist and Amazon was the only complete option,” said Adam D’Amico, director of technical operations at Okta Inc., an identity-management startup that runs its business on Amazon’s computers...

Dell: Robots and drones to drive the cloud market in next decade

Grazed from TechGoondu.  Author: Aaron Tan.

Robots, drones and driverless vehicles will propel the next decade of growth in the cloud computing industry, according to a Dell executive.  In an interview with Techgoondu at the Cloud Asia 2014 conference last week, Martin Yates, strategic enterprise practice director at Dell Asia-Pacific and Japan, said the increased processing power delivered over the cloud will offer unlimited possibilities in advanced automation.

“You’ll see an acceleration of cloud computing in areas like drones,” he said, noting that companies like DHL and Amazon are already using or experimenting with drones to deliver packages...

Cloud Computing: As vendors split and jettison, can Microsoft avoid the same fate?

Grazed from ZDNet.  Author: Chris Duckett.

There used to be a time when an IT leader could sign one purchasing and support contract with a single vendor, and have all the computing hardware and software needed to conduct enterprise computing for the foreseeable future.

"Nobody ever got fired for buying IBM" was regarded as an axiom, and IT purchasers could get everything from mainframes, rack servers, thinkpads, and thinkcentres for corporate desktop needs, and everything in between...

Cloud Computing: Hewlett-Packard Is Said to Be Planning a Split of Businesses

Grazed from NewYorkTimes. Author: Editorial Staff.

Seeking a place for itself in a digital world increasingly dominated by mobile technology, Hewlett-Packard is on the verge of a sweeping reorganization, according to executives close to HP's leadership. The company would be split into two entities - one focused on HP's traditional business in personal computers and printers, and the other consisting of computer servers, data storage devices, networking, software and services aimed at businesses, according to the individuals, who requested anonymity to preserve relations with HP.

"The split is upon us," said one of the executive familiar with the HP board?s discussions. HP is considered the foundational Silicon Valley company, originating in a garage and then serving as a training ground for several generations of technology leaders. Its changing fortunes are a mark of how much the technology industry, which has reordered many areas of the business world, is now doing the same to itself...

Mining Bitcoins in the cloud catches on

Grazed from CloudComputingTech. Author: Editorial Staff.

Josh Garza, the CEO of GAW Miners, first made a name for himself by building one of the top online retail stores for cryptocurrency mining equipment. Garza has pivoted that operation into the cloud by launching what he has dubbed hashlets. These hashlets are designed to create Bitcoins using a combination of ASIC (Application Specific Integrated Circuits) and cloud data center technology.

CloudWedge first reported on organizations wanting to use cloud to mint Bitcoins back in March 2014. The write up chronicled CloudHashing.com’s method of selling cloud contracts that “Reserves a certain amount of computational power for your own Bitcoin mining endeavours.” Garza and GAW Miners look to gain a piece of this market share by shifting his company from the online retail world. Instead of selling Bitcoin mining hardware, GAW Miners has pivoted into selling cloud mining contracts. According to Garza, the move was met with unprecedented success...

How to Avoid a Cloud Strategy that Fails

Grazed from Forbes. Author: Thomas J. Bittman.

As cloud computing becomes widely adopted, organizations still maintain vastly different schools of thought on what the term “cloud” really means. That’s partly due to the term “cloud computing” being used for a broad collection of services, delivered at many different layers (infrastructure, application platform, software, and business process), and implemented in a variety of different ways (public, private, hybrid, on-premises, and off-premises).

There’s a big difference between “cloud” for bottom-line improvement and “cloud” for top-line improvement; and they can be diametrically opposed strategies. Cloud does not have a single value proposition for all types of services or enterprises, and there are risks to those who ignore its many variations...

Rackspace Grows Managed Cloud Business

Grazed from Datamation.  Author: Sean Michael Kerner.

The cloud business has often seemed like a race to the bottom in terms of pricing, with Amazon and Google constantly aiming to make cloud computing resources cheaper. It's a race that Rackspace doesn't want to win -- instead Rackspace is aiming to find a niche in the managed cloud services market. It's a market that is showing growth.

Rackspace reported its second quarter fiscal 204 earnings on August 11, with Net revenue coming in at $441 million for a 17 percent year-over-year gain. Looking forward, Rackspace provided third quarter guidance for revenue to be in the range of $454 million to $461 million...

Rackspace Withdraws from IaaS, Focuses on Support

Grazed from TalkinCloud. Author: Chris Talbot.

It appears that Rackspace (RAX) is ceding the growing infrastructure-as-a-service (IaaS) market to its competitors, instead preferring to focus on supporting customers that are planning to build their own clouds. According to a Network World article, the OpenStack company plans to discontinue its IaaS offering while shifting its focus entirely to its existing managed cloud business.

One could look at this as Lady Luck not being on Rackspace's side, but it looks more like the company is finally recognizing where its strengths-and weaknesses-lie. Instead of competing against Amazon Web Services (AWS), Microsoft Azure (MSFT), Google Cloud (GOOG) and others making up the growing IaaS market, which Rackspace has been doing for the last few years, it makes a lot of sense for the cloud company to bow out...

A Comprehensive Cloud Strategy for Data Security

Grazed from RSA Conference.  Author: Robert Moskowitz.

As popular as cloud computing has become, and as fast as it continues to grow, it brings with it a whole new set of data security concerns. Without a robust cloud strategy for ensuring security capabilities, cloud computing has little strategic value, particularly since a single data breach can cost an organization far more than it has gained from the advantages of cloud-based data storage.

Even without the reality of lost or compromised data, the mere possibility of compromise gives administrators of public, private, and hybrid clouds nightmares. The very nature of cloud computing is in fact problematic, as organizations contract with third-party providers for a variety of cloud services but are frequently reluctant to permit them access to sensitive cloud-based data...

Toward a More Confident Cloud Security Strategy

Grazed from SysConMedia. Author: Richard Moulds.

The cloud has hit the mainstream. Businesses in the United States currently spend more than $13 billion on cloud computing and managed hosting services, and Gartner projects that by 2015, end-user spending on cloud services could be more than $180 billion worldwide. It is estimated that 50 percent of organizations will require employees to use their own devices by 2017, which will depend on shared cloud storage. All of this requires encryption.

Organizational deployment of encryption has increased significantly in recent years. Its use spans everything from encrypting data in databases and file systems, in storage networks, on back-up tapes, and while being transferred over a public and internal networks. Although this might seem that we are moving in the right direction when it comes to enterprise data protection, there's a real risk of creating fragmentation and inconsistency - referred to as encryption sprawl - as different organizations deploy diverse technologies in different places to secure different types of data...